“The availability of Filipino products in Woolworths provides consumers with more options, convenience and accessibility, but we are also seeing a multiplier effect on small businesses as they provide niche products (lutong bahay, kakanin) and services (remittances, cargo and shipping services, packages) catering to the community. Overall, the market expands and benefits both consumers and businesses,” says Bob Harris, marketing consultant for DHN Trading, the importer of the goods.
“With Filipino food now more accessible in Australia’s mainstream supermarkets, along with hundreds of Filipino grocery or “sari-sari” stores across the country, we can have a taste of home and share it with our Australian friends too,” said Philippine Ambassador to Australia Ma. Hellen B. De La Vega.
Travel through Food
Australians can get a taste of the Philippines through the food products on offer and be able to cook a savory adobo using the Philippines’ popular vinegar and soy sauce brands. Aussies can also try making the Filipinos’ sweet style spaghetti using a well-known sauce or banana ketchup brand. For dessert, they can whip up a halo-halo using ready-to-mix halo-halo tropical fruits.
Chippy corn snacks, a childhood favorite of Filipinos and ubiquitous in barkada (mate) trips, picnics, and movie marathons on weekends, are also available for Australians to munch on during Netflix moments.
Aside from traditional Filipino products, Woolworths also carries healthy Philippine products such as organic coconut water, virgin coconut oil, coconut flour, banana chips, canned pineapples, and other products.
Sustainability Matters
One area the Philippine Department of Trade and Industry (DTI) in Sydney is looking at is the possibility of supplying more premium products such as fresh frozen items and plant-based meat products. Another area of interest is sustainable packaging materials that are derived from abaca, banana, and other fibrous plant-based materials.
“Sustainability matters and we know that this is also aligned with Woolworths’ mission of providing not only the highest quality products but also innovative and sustainable packaging solutions,” Alma Argayoso, the Philippines’ trade representative to Australia said.
The supermarket giant added over 200 locations where Filipinos can buy their Filipino food cravings.
NEW SOUTH WALES
- Albury Central
- Ashfield
- Avalon
- Blacktown
- Bankstown
- Bass Hill
- Bathurst City Centre
- Baulkham Hills
- Berala
- Bonnyrigg
- Broken Hill
- Brookvale Customer Fulfillment Ctr
- Burwood
- Cabramatta
- Campsie
- Canterbury Plaza SM
- Casula
- Cecil Hills
- Cherrybrook Village
- Chester Hill
- Chullora
- Cowra
- Eagle Vale
- East Gardens
- Eastern Creek SM
- Emerton
- Engadine
- Fairfield
- Fairfield Heights
- Glenmore Park
- Glenwood
- Green Valley
- Hornsby
- Hurstville
- Ingleburn
- Jindabyne Supermarket
- Jordan Springs
- Kellyville
- Kogarah
- Lakemba
- Lane Cove
- Lidcombe
- Lismore
- Liverpool
- Macquarie Fields
- Marayong
- Marrickville
- Marrickville Metro
- Mascot
- Mascot Customer Fulfillment Ctr
- Mayfield
- Merryland
- Miller
- Miranda
- Mountain View
- Mt Druitt
- Narrabri North
- New-Rhodes SM
- Newcastle West
- Northbridge
- Northwest – Circa Shopping Ctr
- Pemulwuy
- Plumpton
- Prestons
- Prospect
- Punchbowl
- Queanbeyan
- Revesby
- Rockdale
- Roselands SM
- Schofields Town Centre
- Seven Hills
- Singleton
- St Clair
- St Marys
- Strathfield Plaza
- Stud Park
- The Ponds
- Thornleigh
- Top Ryde
- Town Hall
- Tuggerah
- Warringah Mall
- Wentworthville
- West Ryde
- Wetherill Park
- Wolli Creek
- Woolgoolga
VICTORIA
- Abbotsford
- Airport West
- Ararat
- Ashwood
- Bannockburn
- Baxter
- Beaconsfield
- Benalla
- Blackburn North
- Box Hill
- Braybrook
- Burwood Brickworks SM
- Caroline Springs
- Churchill
- Clayton SM
- Craigieburn Highlands
- Craigieburn Town Centre
- Cranbourne
- Croydon
- Dandenong
- Deer Park
- Dingley
- Doncaster
- Doncaster Shopping Town
- East Keilor
- Eastland (Victoria) SM
- Echuca
- Emerald (VIC)
- Endeavour Hills
- Epping
- Featherbrook
- Forest Hill
- Garden City
- Hamilton
- Hampton Park
- Hawthorn East
- Heidelberg
- HighPointWest (SM)
- Hogans Corner
- Hoppers Crossing
- Ivanhoe
- Keysborough
- Keysborough South SM
- Kyneton
- Lakes Entrance
- Lalor
- Lilydale
- Maffra
- Maryborough
- Melbourne NDC
- Melbourne Square SM
- Melton
- Mill Park
- Moonee Ponds
- Mooroopna
- Mordialloc
- Mornington
- Mornington East
- Mountain Gate
- Mt Eliza
- Newcomb
- Newmarket Plaza
- North Melbourne
- Northland SM
- Notting Hill CFC
- Oakleigh South
- Plenty Valley
- Portland
- Preston
- QV
- Scoresby
- Sebastopol SM
- Somerville
- South Melbourne
- South Morang
- South Morang Central
- South Yarra
- Springvale
- St Albans
- Sunshine Market Place
- Tarneit Gardens
- Taylors Lakes
- The Avenue
- The District SM
- The Glen (Glen Waverly)
- Toorak
- Wallan
- Wangaratta
- Waverley Gardens
- Werribee Plaza
- Williams Landing
- Yarra Junction
QUEENSLAND
- Acacia Ridge
- Aspley
- Biloela (QRX)
- Bracken Ridge
- Browns Plains
- Calamvale
- Cannon Hill Supermaarket
- Chermside Central
- Chermside Marketplace
- Darra
- Earlville (QRX)
- Eight Mile Plains
- Forest Lake
- Goodna
- Greenbank
- Inala
- Indooroopilly
- Kearneys Spring
- Kippa-Ring
- Marsden 5th Avenue
- Meadowbrook
- Mermaid Waters
- Moorooka
- Mt Isa (QRX)
- Mt Ommaney
- Nerang
- Newstead
- Nunda
- Oxley
- Pacific Fair
- Richlands
- Robina
- Robina North Mall
- Smith Collective
- Southport Park
- Stafford
- Sunnybank Hills
- Surfers Paradise
- Taigum
WESTERN AUSTRALIA
- Cannington
- Dog Swamp
- Esperance
- Floreat
- Inglewood
- Innaloo
- Kalgoorlie
- Karratha City
- Kingsway
- Maddington
- Melville
- Mirrabooka
- Morley
- Newman
- Noranda
- Spearwood
- St Georges Terrace
- Thornlie Square
- Wellard
ACT
- Canberra Airport
- Conder
- Dickson
TASMANIA
- New Town
- Sandy Bay
SOUTH AUSTRALIA
- Brighton
- Gawler
- Kilkenny
- Mawson Lakes
- Mount Gambier Marketplace
- Mt Pleasant SM
- Northgate
- Rundle Mall
- Unley
- Walkerville Supermarket
NORTHERN TERRITORY
- Alice Springs
- Casuarina
- Darwin City
- Karama
- Katherine
- Livingston
- Nightcliff
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