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Hojicha is the new flavour making desserts toasty, nutty and brown

You know you've made it when you've got your own line of soft serve and are a Starbucks frappucino flavour.

Japanese Forest Cake from Black Star Pastry

Black Star Pastry's Japanese Forest Cake is layering up hojicha. Source: Matthew Venables

Like its superstar cousin matcha, hojicha is a traditional Japanese green drinking tea that lends intense flavour and colour when used in desserts.

But that’s more or less where the similarities end. Where matcha is bright green and clean-flavoured, hojicha is dark brown, earthy, nutty and even smoky.
Hojicha - roasted green tea
Hojicha is dark brown, earthy, nutty and even smoky. Source: Supplied
Its flavour profile and characteristic hue, ranging from dark brown to grey depending on the sweet application, stem from roasting. “Technically it’s from the same plant as all tea, [camellia sinensis],” explains Stephanie Wee of Perth’s . “But the tendency for farmers is to use the lower, coarser part of the leaf.” After being steamed, rolled and dried, the leaves are roasted at high heat over charcoal.
Another upshot of the roasting process? It’s low in caffeine. “In Japan, it’s typically served with or at the end of a meal.”

Wee’s patisserie-meets-tea shop is one of a growing number of sweet vendors in Australia using the sultry variety in its desserts, from hojicha-butter popcorn to hojicha eclairs. “We get it in powdered form (still 100 per cent tea leaves) for easier incorporation, especially into glazes and mousses, however, it can also be steeped,” says Wee.
In Sydney cake king ’s Christopher The’s newest creation, Japanese Forest Cake, earth-like layers of sponge are tinted with hojicha:
While at Melbourne’s LuxBite, flaky croissants are filled with hojicha-infused cream:
Globally, hojicha has been trending for a while now across Asia. Search #hojicha on Instagram and almost every second post is the epic hojicha kakigori (shaved ice) at Bangkok’s .
In Singapore, Starbucks’ has jumped on with a hojicha, you guessed it, frappuccino.
And what would a flavour on the ascent be without its own soft serve? Seen from LA to SF, Toronto and Sydney.
My first experience with hojicha was in New York researching my new book, . First, at , a Japanese-French patisserie, where a mix of powdered and coarsely ground leaves had been stirred through sablé. Revelatory. Then, at , where hojicha appeared in both ice cream and a traditional anmitsu jelly.
If you’ve never been big into matcha – or you love it – hojicha could be your guy; it’s been a game-changer for me. 

 

In this column, , I scour bakeries, patisseries and dessert joints from around the world for the hottest sweet trends, up-and-coming ingredients and game-changing pastry techniques. 

Don’t miss the next Dessert Date. Keep in touch with me via: Facebook  or Instagram .

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3 min read
Published 18 October 2017 2:14pm
Updated 19 March 2021 12:33pm
By Yasmin Newman


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